Increase merch sales up to 30% with faster lines and real-time inventory tracking

FREE MOBILE MERCH ORDERING

How Skip The Line Works

Skip The Line lets fans scan a QR code or tap a link to shop merch on their phone (no app download) and pick up fast, while your team fulfills orders like normal.

Trusted By Major Artists & Venues: Alan Jackson Riot Games Dude Perfect Linkin Park Zach Park Lauren Daigle

HOW IT WORKS

A simple 3-step merch workflow

Skip The Line lets fans order merch from their phone. Your team fulfills from a simple dashboard, marks orders ready, and fans get automatic pickup notifications.

Fans Order

Fans scan a QR code or tap a link to shop merch instantly.

Team Fulfills

Orders appear immediately in the fulfillment view so your team can pull items and mark orders ready.

Fans Pickup

When the order is marked ready, fans automatically receive pickup instructions for a fast turnover.

FOR FANS

3-Steps to Order mobile Merch

FOR TEAMS

3-Steps To Fulfill Mobile orders

WHAT YOU GET

More merch sold. Less merch chaos.

Mobile ordering removes the line bottleneck so more fans actually buy. One reported case study sold $60,000+ merch in a single night using Skip The Line.

Branded Merch Storefront

Staff Fulfillment App

Accurate Inventory Control

GETTING STARTED

Setting up Your Mobile Merch Booth

Our team works with you to create a branded mobile storefront, add starting inventory, and enable checkout through our payment processing. 

BEFORE THE SHOW

Publish a Storefront

Add your branding and event details to publish an official storefront fans land on to shop merch.

Add Merch + Set Inventory

Built-in inventory tracking and reporting keeps operations simple and efficient.

Share Your Link + QR Code

Post it at the venue, on screens, signage, social, or pre-show messages.

COST

Skip The Line Is 100% Free For Your Team

A small service fee is added to the fan’s purchase at checkout to cover processing and platform costs.

No Extra Processing Fees

No Monthly Fees

No New Hardware Needed

skip the line's mobile merch fulfillment dashboard

BENEFITS

Built For High-Volume Events & Venues

Skip The Line was designed for large concerts, events, multi-date tours, festivals, and high-traffic venues where lines kill sales.

Over $60,000+

in merch sold in a single night using Skip The Line.

Handles 600+ Orders

in a single night with real-time inventory control and fulfillment.

$2M in 18 Months

from high-traffic events where mobile ordering is actively promoted.

Comparison

Skip The Line vs Touring Merch Platforms

Mobile-first selling, faster fulfillment, and cleaner inventory control—without adding labor or hardware.

$0 software cost
No additional labor / hardware
Fans spend 18% more on average

Comparison Table

Capability Skip The Line Merch Cat atVenu OnTour
Software cost $0 to use Paid plan (monthly/annual) Transaction-based pricing Yearly license / plan-based
Fans order on their phone (QR/link) Yes X Yes Yes
Fulfillment workflow (ready text + pickup confirmation) Built-in X X X
Oversell prevention (real-time inventory shut-offs) Yes Yes Yes Yes
Tour-wide inventory across events Yes (tour + single event mode) X X X
Customer data capture (name + email) Every order X X X
Software cost
Skip The Line
✓ $0 to use
Merch Cat
Paid plan (monthly/annual)
atVenu
Transaction-based pricing
OnTour
Yearly license / plan-based
Fan ordering
Skip The Line
✓ Phone ordering (QR/link)
Merch Cat
X
atVenu
✓ Yes
OnTour
✓ Yes
Fulfillment workflow
Skip The Line
✓ Built-in ready text + pickup confirmation
Others
X by plan/workflow
Inventory control
Oversell prevention
✓ All (in some form)
Tour-wide inventory
✓ Skip The Line · Varies elsewhere
Customer data
Name + email capture
✓ Every order (Skip The Line) · X elsewhere

SEE HOW IT WORKS

Book a demo

In a quick walkthrough, we’ll map Skip The Line to your show flow—artist profile, merch catalog, QR code ordering, real-time inventory, and pickup fulfillment. Pick a time below.

SKIP THE LINE

Frequently Asked Questions

Skip The Line is mobile merch ordering + fulfillment that lets fans buy from their phone and pick up fast while your team stays organized with real-time inventory and order management.

Artists and merch teams, tours, venues/events, and merch companies that want to reduce merch lines, prevent overselling, and sell more per show.

Yes. You can share the link ahead of time so fans browse and buy early, then pick up onsite.

 

No. Fans scan a QR code or tap a link and shop in their phone browser—no download required.

Handle customer service the same way you do now—your team controls fulfillment status and can resolve issues based on your policies.

 

Your team uses the fulfillment side to see orders instantly, pull items, mark orders ready/complete, and keep pickup smooth.

Fans place an order, your team prepares it, and the system sends the fan pickup details and notifications so the handoff stays clean and fast.

Inventory updates as items sell so out-of-stock sizes/items stop being available—no guessing, no overselling.

Yes. You can run Skip The Line alongside your merch table/POS as an additional channel to reduce line pressure and capture more sales.

You keep your merch revenue from each sale, and you keep the buyer data captured through orders for follow-ups and future drops.

A quick demo + onboarding, your merch catalog (products, variants, pricing, photos), starting inventory, and your QR code/link placement plan for the event.

It depends on how many products/variants you have, but the process is straightforward: set up the storefront, load merch, confirm inventory, generate QR/link, and run a test order.